SMM and Marketing Manager

Pavia 07-07-2025

SMM and Marketing Manager

SAGIO Pavia 07-07-2025
Riassunto

Località

Pavia

Divisione Aziendale

Tipo di contratto

Data di pubblicazione

07-07-2025

Descrizione Lavoro

Your Role : – Develop and execute bold, data-driven social media strategies that grow our audience, boost brand awareness, and drive revenue. – Create visually compelling, on-brand content, think videos, carousels, reels, infographics, stories, and campaign copy that sticks. – Own targeting : define audiences, test segments, and optimize ad performance across Meta, TikTok, and Google. – Plan, launch, and manage social campaigns aligned with our seasonal drops and brand narratives. – Engage with our audience and key influencers across platforms to build community and spark conversation. – Track KPIs, report on performance, and adapt based on insights and industry trends. – Coordinate email marketing campaigns (concept to send) and optimize for open / click / conversion rates. – Collaborate with design, PR, and sales teams to ensure brand consistency across channels. – Oversee product launches, from teaser strategy to post-launch storytelling. – Support with marketing partnerships, event promotion, and cross-platform initiatives. – Stay sharp : monitor industry trends, emerging tools, algorithm changes, and competitor activity.We’re Looking For : – 5+ years of experience in social media and digital marketing within luxury fashion. – Strong command of targeting and paid social strategy across Meta, Google, and TikTok. – Proven expertise in targeting and paid social strategy. – Analytical mindset with the ability to turn data into action. – Top-tier communication skills and a talent for brand storytelling. – Up-to-date knowledge of social algorithms, trends, and tools (Meta Business Suite, GA4, Klaviyo, etc.). – Degree in Marketing, Communications, or similar field preferred. Bonus Points If You : – Have a network of influencers or content creators. – Understand the rhythms of seasonal fashion calendars and product launches. – Know your way around SEO, CRM, and email flows.To Apply : Send your CV, portfolio (or socials you’ve managed), and a short note on why you're a perfect fit to
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