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Retail Marketing & Business Development Manager
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Responsibilities
Analyse market trends, consumer behaviours, geo‑marketing data and competitor activities to identify the best opportunities to guide strategic decisions;
Provide sales analyses and support to the Retail Director to build and review the internal mid‑term plans;
Define and implement strategies for new store openings and retail development, aligning plans with corporate objectives;
Support the definition of the marketing strategy for the Retail channel by driving initiatives that increase penetration and strengthen Brand value;
Lead the planning and creation of marketing campaigns and in‑store activations, ensuring a strong Brand presence and consumer engagement;
Oversee Visual Merchandising strategies consistent with Brand identity, ensuring engaging shopping experiences and enhancing the visual impact of stores;
Identify high‑potential areas and evaluate store positions through geo‑marketing analysis and flow data.
Requirements & Skills
+ 5 years of experience in business development and retail expansion, or similar roles within the Retail sector;
Strong knowledge of Retail market dynamics and consumer trends;
Excellent analytical skills, strategic mindset and goals‑oriented approach;
Willingness to travel as required to oversee projects and explore potential opportunities for growth;
Fluency in English.
Location
Lombardia
Aegis guarantees equal opportunities (L. 903/77) - Aegis Srl, AUT. MIN. Prot. 26543 D. Lgs 276/03.
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