Media & Performance Marketing Manager

Varese 08-07-2025

Media & Performance Marketing Manager

Luxottica Varese 08-07-2025
Riassunto

Località

Varese

Divisione Aziendale

Tipo di contratto

Data di pubblicazione

08-07-2025

Descrizione Lavoro

Select how often (in days) to receive an alert : Create AlertWiden Your Horizons. Join the Next Chapter of Your CareerAt EssilorLuxottica, we are committed to empowering our people to grow and succeed. This is your opportunity to take your career to the next level, embrace new challenges, and continue making a difference.We work for a brighter future, thinking today about the world of tomorrow.Don’t miss the chance to shape your #FutureInSight with us!Your roleWe are looking for adata-driven Media & Performance marketing Manager who willlead online digital activities across multiple channels (Google Ads, Meta, Display, Video on Demand, mobile DTS, etc..). This role is crucial for driving for our online presence, engaging our target audiences across all stages of the funnel. The candidate will be responsible of multiple brands across EMEA.Management of online media and performance activities across multiple channels (Social, Display, Paid Search, Videocom, Mobile DTS etc.) in adherence with media and performance KPIs targetLeadership and coordination of supervisor and specialists in the daily channel operations to ensure support to other key stakeholders of the business and brands.Maintain relationships across internal departments such as Marketing, Finance, eCommerce, Content, Analytics to make sure the strategic guidelines are set and the KPIs are met.Collaborate with vendors and suppliers to set a multichannel strategy and follow up with action points.Align with the Senior Manager and Head of Performance about the status of existing projects, main KPIs.Main responsibilities :Develop and execute a comprehensive full- funnel digital media strategy across multiple online channels (Google Ads, Meta, Display, Video on Demand, mobile DTS, etc..)Oversee the planning, execution, optimization, and reporting of digital campaigns to maximize results driving continuous improvement via testingManage and allocate the digital media budget effectively across channels and campaigns, optimizing spend based on performance insights and KPIs.Conduct in-depth performance analysis using analytics tools and measurement frameworks (Google Analytics, Adobe analytics, Data Studio, MMM etc.) providing recommendations for improvement across channels and campaigns.Responsible about delivering the target KPIs and coordinate the teamwork accordinglyBe the point of contact with internal cross functional teams and external vendorsMain requirements :Educational Background in Data Management, Media, Statistics or equivalentAt least 5+ years of experience in driving media and performance campaigns in a competitive, fast-pace environmentStrong problem solving skills and parallel thinkingSolid experience with Google Ads, Business Manager, DV360, Campaign Manager, Adobe Analytics.Solid experience in Digital Marketing and E-commerceIf you are selected, you will be contacted by HR Department to guide you through the specific steps for your application.Our Diversity, Equity and Inclusion commitmentWe are committed to creating an inclusive environment for all employees. We celebrate diversity and provide equal opportunities to all, regardless of race, gender, ethnicity, religion, disability, sexual orientation, or any other characteristic that makes us unique.J-18808-Ljbffr
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