Make your mark for patients
To strengthen our Immunology PVU team we are looking for a talented profile to fill the position of: Marketing Solution Lead Rheuma -Bone – Milan, Italy
About the role
Responsible for creating the local ISP by gathering all field insights and incorporating relevant inputs from the EU. Accountable for implementing the ISP in collaboration with the local team and external stakeholders to deliver valuable solutions for patients and ecosystems.
You will work with
The Marketing Solution Lead Rheuma will collaborate closely with various stakeholders to ensure the successful creation and implementation of the local ISP. This includes working with the local Immunology PVU team to gather field insights and integrate relevant inputs from the EU. Additionally, the role involves partnering with external stakeholders, such as healthcare providers, patient advocacy groups, and industry experts, to deliver valuable solutions for patients and ecosystems.
What you will do
Solutions (projects, contents…) for local PVU implementation

Help Local Patient Value Unit move beyond basic knowledge of UCB products and support services to see opportunities for patient and value creation and become credible advocates for matching each patient with the right medication
Creates systems to help Local Patient Value Unit identify and collect pertinent insights into stakeholder challenges and priorities, and incorporate into development plans and support strategies
Facilitates information sharing and discussion among Local Patient Value Unit to raise comfort and competence in speaking to non-clinical issues and applying to stakeholder development plans
Coaches Local Patient Value Unit Members on how to discover and use information about stakeholder strategies and business priorities to improve value creation
Provides updates and context for understanding UCB business challenges, organizational priorities and strategies and applying to account planning and goal-setting activities.

Planning – Drive annual planning processes

Lead x-functional dev of PVP
Drive OC Plan (content-channel-stakeholder)
Represents the interests of patients, providers and Local Patient Value Unit in their area within the PVU strategic planning process
Translates PVU strategies and priorities for all Local Patient Value Unit members and shows how to apply to development plans and day-to-day activities.

Connectivity

Promotes cross-disciplinary coordination to ensure stakeholders and patients receive benefit of a rich, integrated value creation effort
Facilitates connections between Local Patient Value Unit other internal and External stakeholders in district to better understand how to share information, insight and resources.

Interested? For this position you’ll need the following education, experience and skills

Bachelors’ degree in life sciences, business or healthcare required
At least 3 years in stakeholder facing roles or marketing within healthcare
Demonstrated experience in working within multidisciplinary teams
Understanding of appropriate regulatory and access/HTA guidelines
Ability to build strategic anchored cross functional solutions that will create Patient Value in the Local Ecosystem
Ability to drive Local projects and implement Local initiatives that provides insights and ideas for Initiatives for the LPVU teams
Demonstrated excellence in written and verbal communications skills
Comprehension of different digital communication channels and ability to use them
Proven track record of developing high impact solutions in line with ecosystem drivers
Demonstrated strength in business planning, tactical plan development and execution

Are you ready to ‘go beyond’ to create value and make your mark for patients? If this sounds like you, then we would love to hear from you!
About usUCB is a global biopharmaceutical company, focusing on neurology and immunology. We are over 9,000 people in all four corners of the globe, inspired by patients and driven by science.
Why work with us?At UCB, we don’t just complete tasks, we create value. We aren’t afraid to push forward, collaborate, and innovate to make our mark for patients. We have a caring, supportive culture where everyone feels included, respected, and has equal opportunities to do their best work. We ‘go beyond’ to create value for our patients, and always with a human focus, whether that’s on our patients, our employees, or our planet. Working for us, you will discover a place where you can grow, and have the freedom to carve your own career path to achieve your full potential.
At UCB, we’ve embraced a hybrid-first approach to work, bringing teams together in local hubs to foster collaborative curiosity. Unless expressly stated in the description or precluded by the nature of the position, roles are hybrid with 40% of your time spent in the office.
UCB is an equal opportunity employer. All employment decisions will be made without regard to any characteristic protected by applicable laws.Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us on EMEA-Reasonable_Accommodation@ucb.com. Please note should your enquiry not relate to adjustments; we will not be able to support you through this channel.
Job Summary
Job number: 91581Date posted : 2025-10-19Profession: Sales & MarketingEmployment type: Permanent
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