Market Strategy and Understanding Senior Researcher

Milano 01-12-2025

Market Strategy and Understanding Senior Researcher

Ipsos Milano 01-12-2025
Riassunto

Località

Milano

Divisione Aziendale

Tipo di contratto

Data di pubblicazione

01-12-2025

Descrizione Lavoro

Market Strategy and Understanding Senior Researcher
Ipsos Doxa is one of the world’s largest market research companies, present in 90 markets and employing more than 20,000 people. Our passionately curious research professionals have built unique multi-specialist capabilities that provide true understanding and powerful insights into the actions, opinions and motivations of citizens, consumers, patients, customers or employees.
For our Milan office we are looking for a Senior Quantitative Researcher to be placed within the Service Line Market Strategy and Understanding.
The Market Strategy and Understanding (MSU) Service Line specializes in addressing strategic and business-critical issues for clients, such as understanding consumer behavior, decision‑making processes related to purchasing behavior, brand positioning, brand equity, and the definition of marketing and brand development strategies.
Ipsos MSU, combining deep market and consumer knowledge with a broad range of integrated, cutting‑edge, ad hoc and modeled research solutions, helps its clients make more accurate and differentiated decisions to identify the best growth opportunities and anticipate and capitalize on new trends.
Applying innovative approaches spanning diverse disciplines, such as neuroscience and behavioural science, we provide strategic and consulting guidance for the growth of our clients' businesses.
Your role
Within the Market Strategy and Understanding Service Line, you will autonomously manage the entire workflow of a research project, ensuring the efficient development and quality of the result of the individual market research.
Responsibilities

Ensuring an effective relationship with the client from the collection of the brief to the presentation of the research results;
Drafting research projects, formulating methodologies consistent with the inputs received and responding to the client’s specific objectives;
Developing the questionnaire and related translations;
Coordinating with the business functions and actors involved in data collection and analysis, constantly ensuring proper management of time and related costs;
Independently managing the research process;
Checking the received research data, preparing analysis plans, checking the resulting outputs;
Analyzing data, preparing reports and sharing them with the client together with their research manager;
Independently creating presentations with comments and, depending on the complexity of the project, dealing directly with the presentation to the client;
Liaising with the client to provide and/or acquire information useful for the closing of the project.

Required hard skills

At least 5 years’ previous experience in market research and analysis
Mastery of quantitative research tools
Advanced Excel, Power Point, Advanced English

Required soft skills

Team work and team building
Proactivity and spirit of initiative
Attention to detail and accuracy
Effective communication
Curiosity and willingness to explore new approaches

What do we offer you?

A professional path within an international and highly educational Group.
A work environment that is very attentive to people and policies in terms of ESG: Environment, Sustainability, People - D&I
Active participation in internal corporate wellbeing activities;
Continuous on‑the‑job training, access to the e‑learning platform (Ipsos Training Center)
A People & Culture HR Team at your disposal with whom you can always contact in case of need.
The opportunity to work closely with industry experts to provide research and strategies to our national and international top clients

We are committed to providing equal opportunity to all employees, creating an inclusive, collaborative, supportive work environment based on respect, fairness and equal opportunity. Ipsos doesn’t tolerate racism, homophobia or misogyny or any other form of discrimination and ensures understanding, acceptance and enhancement of diversity, including differences in national origin, gender identity, sex, age, race, colour, religion, sexual orientation and disability.
Our values
We are “ Proud to be Ipsos ”, because we believe in our corporate culture and values of Integrity, Collaboration, Curiosity, Entrepreneurial Spirit, Client First in relationships with colleagues, clients and society.

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