Overview
Date : Aug 5, 2025
The Oberalp Group is a management driven family business - a house of brands that creates high quality technical mountaineering products. We have 6 own brands Salewa, Dynafit, Pomoca, Wild Country, Evolv and LaMunt. As an exclusive partner of other brands in the sports sector we offer our entire know how in communication, sales and image building.
We are a team of more than 1000 employees in 11 countries worldwide – a group of adventurers and dreamers, mountaineers, looking for their next peak.
Wild Country is a heritage climbing brand within the Oberalp Group, with deep roots in the global climbing community. We design innovative climbing gear and deliver authentic brand experiences. At the same time, we are building a fast-growing Climbing Gym Business Unit, bringing our brands and services to the heart of the indoor climbing scene.
To support our expansion, we are looking for a Commercial Manager who will take the lead in the commercial development of Wild Country and our Climbing Gym Business.
Brand Commercial Strategy

Drive omni-channel growth for Wild Country through new and existing distribution
Align marketing, product, and sales execution with commercial goals
Attend trade shows, key account meetings, and regional activations to gather market insights and build brand presence

Climbing Gym Business Development

Identify and execute partnerships with key climbing gyms across priority markets
Create commercial opportunities with gyms to increase brand visibility and revenue
Be the internal ambassador for the climbing gym business within the Oberalp organization

Sales & Market Growth

Implement brand distribution strategies across all channels to exceed market share targets
Analyze sell-in and sell-out data and competitor insights to refine growth strategies
Collaborate with internal teams to create and deliver effective selling strategies
Act as the point of contact for trade marketing teams & ensure consistent use of marketing assets across all communications
Use market expertise and deep climbing knowledge to identify trends and consumer preferences
Conduct qualitative and quantitative research to support commercial and product strategy decisions

Profile

Bachelor’s degree in Business, Marketing, Product Development, or a related field; Master’s degree is a plus
Proven experience in a commercial role in the outdoor or climbing gym industry
Strong understanding of climbing culture & well-connected in the gym and outdoor market
Excellent negotiation, relationship-building, and communication skills
Strategic thinker with strong analytical and problem-solving skills
Creative mindset and the ability to work in a dynamic, fast-paced environment
High availability to travel frequently

Are you ready to take Wild Country and our Climbing Gym Business to the next level?
Join our passionate team and become part of a team where climbing isn’t just business – it’s a way of life.
Apply now! We’re looking forward to hearing from you.
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