Account Manager Off Trade Rome at Diageo.
Location: Rome. Worker Type: Regular. Employment type: Full-time. Seniority level: Mid-Senior level.
About Us
With over 200 brands sold in nearly 180 countries, we are the world’s leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love.
Job Description
We are looking for a Key Account Manager to develop our Spirits brands in the off‑trade Italian market. You will manage our spirit brands in Rome, working under the National Account Manager & Regional Lead.
Responsibilities

Creating compelling customer propositions that unlock growth opportunities and maximise sustainable profit delivery
Build a sell‑out culture through the definition of a strong customer plan for the assigned customer including promo calendar, assortment definitions, listing of innovations and category management
Manage customer’s daily routines including order taking & management, forecast, stock management and payment
Visiting the assigned off‑trade customers in the territory based on call frequency established for the relevant customer category
Building a deep knowledge of customers’ structure, commercial policies and way of selling
Developing collaborative & positive relationships/partnerships with all the customers and collaborators related
Negotiating 2nd level commercial agreements in line with Diageo Italia’s commercial policies
Delivering JBPs which bring value for both Diageo and customer
Engage with sell‑out team to perfectly implement the customer plan defined

Performance monitoring

Ensuring that activities within the agreed customers are delivered with focus on 100% implementation to improve the return on investment and deliver the required brand and profit targets
In case of non‑compliance, identify and drive corrective actions

Key outcomes

MS growth within the assigned area
MS growth: drive MS growth through perfect execution of CUM plan and JBP with customers
NSV growth: drive turnover growth through customer management and crafting constructive and conditional plan with key customers
GM%: manage customer P&L to optimise investment and growth in a consistent way
Customer Stock: maintain customer stock at the lower level to avoid OOS but also overstock
Credit Management: support customers in order to avoid delay in payment terms

Qualifications

Strong negotiation skills
Highly organised, able to plan customer activities in line with the strategy for their territory
Minimum 3‑5 years commercial experience in field sales, preferably in FMCG sector, beverage industry and Modern Trade channel
Languages: Italian native and English good knowledge

Working with Us
We recognize and value performance, offering our people a highly competitive rewards and benefits package including an incentive plan, company car and fuel card, mobile phone, etc.
Diversity Statement
Our purpose is to celebrate life, everyday, everywhere. We embrace diversity in the broadest possible sense and create an inclusive culture where everyone feels valued and belongs.
Additional information
Worker Type: Regular. Primary Location: Milan. Additional Locations: None. Job Posting Start Date: 2025-06-12.
If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.
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